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2024 Advertising Options & Rates

Oct. 24, 2023

Staffcentrix, the RatRaceRebellion.com parent company, has been helping people find work from home jobs since 1999!

RatRaceRebellion.com has a highly- engaged audience of work from home job seekers! Over the past year, we’ve had:

  • Over 4 MILLION UNIQUE VISITORS who are seeking remote work opportunities
  • 12 MILLION PAGE VIEWS
  • 448K+ opt-in subscribers to our Email Newsletter
  • 286K followers on the RRRFacebook page

The volume and quality of our traffic, coupled with our white glove treatment of advertising clients and proven results, are among the reasons we are the “go to” advertising outlet for so many companies in the work from home arena.

You’ll find a list of our advertising options and pricing for 2024.

Please have a look and let us know what we can do to help you with your acquisition of remote talent in 2024!

Best – Chris Durst, Co-Founder

[email protected]


RRR A La Carte Advertising Accounts – Gives You Ad Fluidity and Discounts Up to 33%

Before you explore our various advertising options and set out to project how many of each type of ad you might need in the coming months, let me tell you about the best option for starting — or continuing — your talent acquisition advertising with Rat Race Rebellion.

Most of our advertisers now use our Pre-Paid A La Carte Advertising Accounts to manage their ads and their budget throughout the year.

Setting up a Pre-Paid A La Carte Ad Campaign Account could be ideal for you if:

  • You want complete flexibility and the lowest pricing!
  • You need to submit your advertising budget request for 2024, but you don’t know what you’ll need for ads throughout year
  • Your hiring needs fluctuate throughout the year — going from “we’re good” to “we need 200 people by next week” — it can be difficult to determine which ads will best suit your needs ahead of time
  • Your company’s funds approval process slows you down when you need to act quickly

 

This short 5-minute video explains how the A La Carte Advertising Account works and why it’s your MOST FLEXIBLE, LOWEST COST, MOST EFFICIENT ad option!

HOW IT WORKS:

  1. You select the A La Carte Ad Campaign that works best for your needs and budget.
  2. RRR will invoice you for your selection and, once paid, we’ll start a account reflecting the amount of your credit balance.
  3. You’ll be able to order ads as-needed, including Solo Email Blasts, Sponsored Posts, Facebook Live Events, Banner/Text Ads in the RRR Daily Email Newsletter, access to the new Customer Service Rep Profile Database, and, if/when available, Banner Ads.
  4. The cost of the ad ordered, less the discount according to your campaign selection, will be deducted from your credit balance.
  5. RRR issues updated account balance ledgers on a regular basis so you will always know how much of your budget remains.
PICK YOUR A LA CARTE ACCOUNT AMOUNT DISCOUNT RATE
PRE-PAY THIS MUCH >>
FOR ADS VALUING THIS MUCH!
A La Carte Ad Campaign #1
10%
$5,000 $5,500
A La Carte Ad Campaign #2
15%
10,000 11,500
A La Carte Ad Campaign #3
20%
15,000 18,000
A La Carte Ad Campaign #4
28%
20,000 25,600
“33 for 33” A La Carte Ad Campaign
33%
33,000 43,890

 

AD TYPE, SPECS, PRICING, TERMS HIRING URGENCY
TODAY’S FEATURED OPPORTUNITY LISTING – 90K views/week avg. High Mid Low
Hiring Urgency: High, Immediate

  • Steady, sustained influx of applicants through the duration of the ad run
  • Building brand recognition

Watch this video for more on our Featured Opportunity Listings

TERMS, SPECS & PARTICULARS

  • Each week day, Rat Race Rebellion posts a list of curated work from home jobs that is viewed at least 90,000 times each week.
  • You can now place your ad at the TOP of the list in our highlighted “Today’s Featured Opportunities” section.
  • These showcase listings are available in one-week, two-week, and one-month increments and are an ideal way to draw attention to the job listings you are working to fill quickly!
  • Each listing can consist of up to 400 characters
  • Each listing can contain up to two URLs
  • A company can place up to two listings at a time in the Today’s Featured Opportunities section
  • Your position in the section is determined on a first-come, first served basis with the first ad purchased posting to the top of the list. When that ad expires, the next ad will assume the top position

TODAY’S FEATURED OPPORTUNITY LISTING PRICING

    • One-Week Feature Listing: $325
    • Two-Week Feature Listing: $600
    • One-Month Featured Listing: $950

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SOLO EMAIL BLASTS – Your message in the inboxes of our 480K+ opt-in subscribers
High Mid Low
Hiring Urgency: High, Immediate

  • Largest influx of applicants over a 2-3 day period
  • Building brand recognition

TERMS, SPECS & PARTICULARS

DESCRIPTION: You provide RRR with exactly the content you want our subscribers to have and we’ll send it to their inboxes. You can include images, links, and as much text as you wish.

Key Email Metrics (our open and click-through rates are well over average – just like our subscribers):

  • 480K+ opt-in subscribers at the time of this writing (10/23/23), hundreds of new subscribers every month**
  • Average open rate: 22%
  • Average click-through rate: 16.11%

** We “prune” our list quarterly to remove all subscribers who have not opened any emails in the previous 3-month period. This ensures we’re not sending to “dead” email addresses and/or no-longer-interested persons.

EMAIL BLAST TERMS & LIMITATIONS:

  • All ad copy and images must be provided by the company at least TWO BUSINESS DAYS in advance of the scheduled send date in order to allow time for mock-up and approval process.
  • Send frequency – Advertisers are limited to a maximum of TWO blasts per month with no fewer than 14 days in between blasts. We have discovered that sending more frequently has an adverse impact resulting in (1) fewer clicks per blast, (2) increased unsubscribe rates, and (3) email being marked as “spam” by the recipient.
  • All Email Blasts purchased for 2024 must be used by December 31, 2024. For this reason, it is better to purchase only the inventory you know you will use. Don’t worry though, if you need more during the year, we’ll make sure you get them at the rate extended to you at the time of the original purchase. (For example, if you purchased 10 blasts for $6,800 and you need to add six more blasts during the year, those blasts will be billed at a price of $680 each.)

SOLO EMAIL BLAST PRICING

    • $800 for one | $2,250 for three | $4,300 for six | $6,800 for ten

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BANNER & TEXT AD IN DAILY NEWSLETTER
High Mid Low
nlbanner

Hiring Urgency: Med – High

  • Sustained influx of applicants over a one-week period
  • Building brand recognition

TERMS, SPECS & PARTICULARS

Every business day, we send out our Daily Email Newsletter email announcing the posting of the day’s newest handpicked job leads and a recap of the previous day’s posts. This post goes out to our 480K+ opt-in subscribers.

For the duration of your campaign, your ad will appear in every Daily Email directly below the date and before our written content. (As indicated by the red block in the image to the right.) So, for a 1-week campaign, your ad will be sent FIVE times to our over 480K+ subscribers. It’s a great way to build brand recognition!

Place a 468 x 60 pixel banner and up to 100 characters in this space.

DAILY EMAIL NEWSLETTER AD TERMS & LIMITATIONS

  • Advertisers are limited to one week per month in this ad position unless RRR grants permission for a longer run.
  • All artwork and/or text will be provided by the advertiser.
  • Advertisers may make one swap if they wish to “split” the week. For example, they may wish to run a banner ad for three days and then a text ad for the remaining three days.

BANNER & TEXT AD IN DAILY NEWSLETTER PRICING

    • $650/week

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SPONSORED POSTS & OPTIONAL ADD-ONS
High Mid Low
A full post featuring your company, your opportunities, and your message. A Sponsored Post is featured in the upper-most “pole position” of our home page as well as on our Facebook page, Push Notification, and in our email newsletter.

Hiring Urgency: High, Immediate

  • Largest influx of applicants over a 2-3 day period, then a slower, steady stream for another 7-10 days
  • Building brand recognition

Sponsored Post ADD-ONS! Boost your exposure – Watch this video for details

TERMS, SPECS & PARTICULARS
The RRR team will write your full-length post with details provided by you or, if you prefer, you can provide the content and we will write a lead-in (we have a great rapport with our visitors and they know our “tone” and character, so the inclusion of our “voice” is important to the success of the post).
You will, of course, receive a mock-up for your approval before the post is uploaded to the site and distributed to our subscribers.
When your sponsored post goes live, it:
  • Is announced immediately on our Facebook page (250K+ follower);
  • Is announced immediately via Push Notification to our opt-in notification subscribers (92K+);
  • Will go immediately to the top position on our home page where it will remain:
    • until the next post is made and then it will cycle down the page with each successive post until it rolls to the archives;
  • Will be promoted either that day or the following business day in our daily email newsletter (distributed to our 480K+ opt-in subscribers) with a link back to the post;
  • Will include a customized image

SPONSORED POST TERMS & LIMITATIONS:

  • First and foremost, we must approve of the opportunity! Our visitors and fans trust us and we work hard to earn that trust. All opportunities will be carefully vetted to ensure they are legitimate and any that are not deemed appropriate for our audience will be declined.
  • We will make no more than two (2) Sponsored Posts each month – making this an opportunity that is limited to 24 per year. This number may be increased at our discretion if it is determined that doing so will not have a negative impact on subscriber opinions, opens and clicks.
  • No more than three (3) Sponsored Posts per company, per year with at least three (3) months in between those posts.
  • When a company has a existing Sponsored Post on our site and wishes to place a new Sponsored Post, we may remove the previous post if it is outdated, or remarkably similar in content to the new post. This will help to ensure our visitors are always being served the freshest version of your information.
  • Post dates are first come, first served so we recommend booking your date(s) as soon as possible.
  • Sponsored Posts must be prepaid without exception. (For advertisers with a quarterly installment agreement for an annual campaign that includes a Sponsored Post, no post will be made if the account is delinquent.)

SPONSORED POST & ADD-ON PRICING

  • $2,500 for service as described above (without add-ons)

ADD-ON PRICING (see above video for add-on overview)

2-DAY “PIN TO TOP” ON RRR HOME PAGE
Keep your Sponsored Post in the upper-most “Pole Position” of the RRR home page for two full days! We’ll “pin” your post so it won’t roll down the page with each new post – ensuring you the TOP SPOT (and the best exposure) for 48 hours!

PRICE FOR THIS ADD-ON: $2,000


2-DAY “PIN TO TOP” ON RRR FACEBOOK PAGE

We will pin your Sponsored Post to the top of our active Facebook page for two full days! This will ensure that every visitor to our FB page will see YOUR post first!

PRICE FOR THIS ADD-ON: $1,300


14-DAY “STICKY” IN HOME PAGE “HOT POSTS” SECTION

Keep your Sponsored Post in front of RRR visitors with a Sticky Post in the “Hot Posts” section in the right column of our home page.

PRICE FOR THIS ADD-ON: $975

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FACEBOOK LIVE EXCLUSIVE EVENT
High Mid Low
Your chance to have the best, most intimate interaction opportunity with job seekers.

Hiring Urgency: High, Immediate

  • Largest influx of applicants over a 2-3 day period; then a slower, steady stream for another 2-3 months, Sustained exposure to returning and new visitors
  • Building brand recognition
  • Interfacing with RRR followers in a trusted environment
  • Opportunities to build deep knowledge of your opportunities and ensure accuracy of
  • information through on-going Q&A on the RRR Facebook page

DESCRIPTION: Your chance to have the best, most intimate interaction opportunity with job seekers! A Facebook Live Exclusive Event enables a rep from your company to address our Facebook followers via live broadcast and to see their comments in real-time so you can answer their questions immediately!

  • Featuring one or two spokespersons from the company
  • For a duration of up to one (1) hour
  • Live Events are in an “Interview” style, in which Chris Durst will be on air with the company rep and will facilitate an interview of pre-arranged questions.

Included:

  • Daily promotion to 265K+ Facebook followers on Rat Race Rebellion’s main Facebook page – as well as in our daily email newsletter to 400K+ opt-in subscribers
  • Interview Style: collaboration with Chris Durst on questions in advance of the Event; full-broadcast on-air appearance with Chris as the interviewer
  • Practice run(s) for audio and visual checks in advance of the Event
  • A recording of the Live event will remain on the RRR Facebook page for post-event viewing for a period of at least four months (the advertiser may request removal of the video before that time if they are no longer promoting the opportunities covered in the video)
  • Full access by the company to the comments associated with the Live broadcast so that they may interact with visitors and answer questions when needed.

FACEBOOK LIVE EVENT PRICING

    • $2,500 per event

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CUSTOMER SERVICE PROFILE DATABASE ACCESS – Over 5,800 customer service pro profiles!
High Mid Low
Rat Race Rebellion’s Customer Service Profile Database is for Customer Service Reps and the companies that hire them!

  • On the job seeker side, people who are actively seeking remote Customer Service positions have created profiles for your review.
  • On the Talent Acquisition site, the profiles are housed in a searchable, downloadable database that allows you to find candidates in states where you hire, with the skills and experience you need and contact them directly.

Imagine the time you could save being able to handpick prospects from specific states, with specific experience and skills, and reach out to them directly!

Watch this video overview of the RRR Customer Service Profile Database

The database is the ultimate solution for remote customer service hiring because:

  • It’s a customer service-specific list – every profile was created by experienced people who are actively seeking customer service roles with legitimate companies.
  • Profiles include:
    • Name
    • Email address
    • Mobile phone number if the individual accepts text messages
    • State in which they live
    • Whether they are seeking full-time, part-time, or are open to either (66% are currently open to either)
    • Whether they are open to seasonal positions (91% are open to seasonal positions)
    • Whether they are seeking an employee role, a contractor role, or are open to either (69% are open to either)
    • Whether they have customer service experience
    • How many years of customer service experience
    • The types of tasks they have experience in: Inbound, Outbound, Email, Text, Upselling, Inbound Sales, Outbound Sales, Tech Support – Basic, Tech Support
    • – Intermediate, Tech Support – Advanced
    • English fluency status
    • Whether they are fluent in languages other than English, and what those are
    • Education level
    • Any licenses that might be helpful (health insurance, life insurance, etc.)
    • Whether they would consider training and testing to acquire a license if an employer paid for it (94% would)
    • A narrative written by each explaining their qualifications – allowing you to assess their writing skills, attitudes, and other qualities

Accessing the Profiles
All profiles are stored in a password-protected Google Sheet – a searchable, sortable spreadsheet that updates constantly as new profiles are entered.
Once you have access, you can view the profiles on our sheet or easily download them to Microsoft Excel so that you can work with them on your own system.
All new entries into the database are timestamped. This means you can log in any time and view/download all new profiles since your last visit.


CUSTOMER SERVICE PROFILE DATABASE ACCESS PRICING

As this is a newer service, database access is currently limited to 3 months at a time. This will allow to field test the service while we continue to grow it.

If you love the service after three months, we’ll be happy to renew for a longer period.

    • 3-month access: $750

x x x

HOME PAGE BANNER ADS – Averages 300K+ page views per month High Mid Low
Hiring Urgency: Low-Med, Steadyhome page ads

  • On-going hiring, steady applicant stream
  • Sustained exposure to returning and new visitors
  • Building brand recognition

TERMS, SPECS & PARTICULARS

  • All banner ads on the Rat Race Rebellion Home Page appear in the upper and lower “FEATURED OPPORTUNITIES” section in the right column of page.
  • The ad position (i.e., HP1, HP2, HP3, etc.) indicates, in descending numerical order, a banner’s spot in the Featured Opportunities section, with “1” being at the top and others in descending numerical order.
  • Banners HP1 – HP8 appear in the upper Featured Opportunities section
  • Banners HP9 – HP16 appear in the lower Featured Opportunities section
  • All single-banner ads measure 234 pixels wide x 60 pixels high.
    • An advertiser may purchase up to three (3) abutting ad positions to accommodate a larger banner ad. (Two positions will hold a banner ad measuring 234 pixels x 120 pixels; three positions will hold a banner ad measuring 234 pixels x 180 pixels.)
  • Advertisers may (and are encouraged to) swap out their banners periodically with new graphics to catch and keep visitor interests. We do ask that you limit changes to one per month.
  • Banners may be PNG, JPG or GIF. Animated banners are acceptable, but must be created using a timeline technique rather than a still image technique with hundreds of still images. The latter creates large files that slow the loading of the banner and the page.

HOME PAGE BANNER AD PRICING (pricing is per single-sized banner)

  • “Upper Section” banners (HP1 – HP8): $900/month or $2,400/quarter
  • “Lower Section” banners (HP9 – HP16): $500/month or $1,300/quarter

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FOR QUESTIONS OR TO PLACE YOUR AD ORDER, PLEASE CONTACT CHRIS DURST DIRECTLY AT [email protected] with your “WISH LIST” and she’ll send you a price quote.

Or, if you prefer to chat by phone, call her directly at (860) 933-1471.