by Rat Race Rebellion November 4, 2026
About Yelp
Yelp is a leading platform that connects people with great local businesses, helping consumers find the best places to eat, shop, and explore. Founded in 2004, Yelp has grown to become a trusted source for local business reviews and insights, with millions of users relying on its app and website for recommendations. Yelp’s mission is to empower consumers and local businesses by bridging the gap between them.
As a full-time, remote position based in the United States, this role offers flexibility and the opportunity to work from home. The Senior Social Media Specialist, Culture & Insights, will join the Consumer Growth Marketing team, playing a crucial part in shaping Yelp’s social media presence.
What Your Day Will Look Like
The role involves running social listening across various platforms, identifying cultural moments for Yelp to engage with, and managing community interactions. You’ll create and oversee static asset production, collaborate with video leads, and lead engagement on platforms like Reddit. Additionally, you’ll manage the social editorial calendar and report on content performance.
Responsibilities & Expectations
- Run Social Listening: Monitor Yelp and competitors
- Identify Moments: Spot cultural trends for engagement
- Engage Communities: Interact across social platforms
- Create Assets: Develop static and reactive content
- Manage Calendar: Oversee social editorial schedule
Relevant Experience & Skills Required
- Education Requirements: No degree required
- Social Media Experience: 4+ years in consumer-focused roles
- Cultural Awareness: Strong understanding of cultural trends
- Tool Proficiency: Brandwatch, Canva, Figma
- Writing Skills: Adaptable and sharp communication style
Compensation & Benefits
The compensation for this role is $89,000 – $130,000/yr..
Before You Apply: Resume Tips for this ATS
Because you are applying directly through the employer’s Applicant Tracking System, your resume needs to be optimized for their software:
- Make sure the words “Social Media,” “Community Engagement,” and “Content Production” appear in your past experience if applicable.
- Highlight any specific experience you have with Brandwatch.
- Ensure your resume clearly states that you are looking for Full-Time work, so the recruiter knows you are aligned with the role.